According to the Nielsen Online Global Consumer Confidence Survey, more women (91%) than men (82%) feel the U.S. economy is in recession. Men were markedly more optimistic than women about the recession’s end, with 27% of males responding affirmatively, compared to only 11% of females. When asked about the state of their own personal finances over the next 12 months, 39% of females responded “not so good” compared to 28% of males. Only 16% of women surveyed think their job prospects over the next 12 months will be good, compared to 26% of men.
The consumers in the world’s developing markets feel the most optimistic...
Nielsen’s survey shows that when it came to predicting the end of the recession, most consumers are pessimistic. Only 18% said they believe the recession will be over within a year. The least amount of confidence was expressed by 25-29-year-olds, with just 6% saying the recession would be over within 12 months. Fifty-two percent of consumers in this age range say they do not feel the recession’s end would come that soon. Similarly, only 7% of consumers age 65 and over believe the recession will be over within the year, with 63% of consumers in this age range saying they don’t believe the recession will be over within 12 months.
